Simple, usage-based pricing
Start free with 20 tokens a month. Upgrade to Pro when you need more panels and bigger boards.
Free
Kick the tyres. No credit card required.
Resets every month
- 20 tokens every month (enough for ~10 panels)
- Up to 10 panels per storyboard
- Unlimited saved storyboards
- All 3 production tiers (Social, Brand, TVC)
- Brand URL scraping
- Shareable public links
- Script generation (unlimited, free)
Pro
For teams shipping video regularly.
Resets on your billing date
- 100 tokens every month (~50 panels)
- Up to 20 panels per storyboard
- Unlimited saved storyboards
- All 3 production tiers (Social, Brand, TVC)
- Brand URL scraping
- Shareable public links
- Script generation (unlimited, free)
Prices in USD. Cancel anytime.
How tokens work
Panel images cost tokens. Everything else is free.
AI image generation is expensive to run. Scripts, scraping, and sharing don't touch your token balance.
2 tokens per panel
Generating or regenerating a single panel image costs 2 tokens. A 6-panel board uses 12 tokens.
Scripts are free
Generating scripts, scraping brand URLs, uploading documents, and sharing storyboards don't cost a thing.
Resets every month
Both plans refill each month. Free on your signup anniversary, Pro on your billing date.
Compare plans
Everything in both plans, side by side
| Feature | Free | Pro |
|---|---|---|
| Price | $0 | $49 / month |
| Tokens | 20 / month | 100 / month |
| Max panels per storyboard | 10 | 20 |
| Saved storyboards | Unlimited | Unlimited |
| Script generation | Unlimited | Unlimited |
| Brand URL scraping | ||
| Social / Brand / TVC tiers | ||
| Shareable public links | ||
| Document upload & extraction | ||
| Drag-and-drop panel reordering | ||
| Regenerate & directed edits |
Common questions
What counts as a token?
Tokens are only used for panel image generation: 2 tokens per panel, whether it's the first generation or a regeneration. Script generation, URL scraping, sharing, and editing captions are all free and unlimited.
Do unused tokens roll over?
No. Tokens reset each month. Free tokens reset on your signup anniversary, Pro tokens on your billing date. Unused tokens don't carry over.
Can I cancel anytime?
Yes. Cancel from the Stripe billing portal and you'll keep Pro access until the end of your current billing period. After that, your account moves back to the free tier.
What happens when I run out of tokens?
You can keep viewing, sharing, and editing captions on your existing storyboards. You just won't be able to generate new panels until your next monthly reset, or until you upgrade to Pro for more.
Do you offer team or enterprise plans?
Not yet as a self-serve option. If you're a Shootsta customer or want to talk about volume, reach out via shootsta.com/contact.
Is there a refund policy?
We don't offer refunds on monthly subscriptions, but you can cancel at any time and won't be charged again. Reach out if something's gone wrong and we'll sort it out.
Ready to make your first board?
Start free. No credit card needed. Upgrade to Pro when you need more.

